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Service vs Product

Product / Dualities

Services scale with headcount. Products scale without it.

The Tension

A service charges for time. A product charges for something that was made once. Services earn money immediately; products earn later but compound. Many companies blur the line and suffer for it.

The Two Sides

ServiceProduct
Human deliverySelf-delivery
Revenue ~ headcountRevenue ~ users
BespokeStandardised
Cash earlyCash later

How to Navigate

The Trap

Calling yourself a product company while doing bespoke service delivery for every customer. The roadmap becomes the customer list.

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